June 29 , 2006
Saskatoon, SK and Vancouver, BC – June 29, 2006 – Point2 Technologies Inc. (“Point2”) today announced the launch of Point2 Broker 6.5, the industry’s most highly integrated, most cost competitive real estate brokerage lead management, agent website network and online listing syndication solution.
The new platform enables small, medium and large brokerages alike to set up state of the art lead management and online exposure capabilities easily, cost effectively and at their own pace.
Unique system features include an advanced lead management and routing utility that allows brokers to assign and route sales leads to their agents along with a complete lead profile, via e-mail. Leads can also be routed via Point2’s RealAlerts™ text messaging technology, right to agent cell phones for faster response times when on the road.
The system also allows brokers to monitor progress on assigned leads, significantly improving internal communication, decision making and productivity.
“High end broker solutions have typically been expensive and difficult to implement. Point2 Broker changes industry expectations completely, and sets new benchmarks for functionality, ease of implementation and cost,” said Brendan King, chief operating officer for Point2 Technologies’ Realty Solutions. “We’ve developed and integrated the most advanced broker online marketing, lead management and conversion tools into Point2 Broker 6.5 to allow our customers, no matter what size their operation is, to optimize sales productivity, revenue and profits easily and cost effectively.”
Now featuring Agent Roster functionality, Point2 Broker is the only platform that enables brokerages to issue consistently branded, seamlessly interconnected agent websites to all their Realtors®, right from their main Point2 Broker central site, with a single push of a button – and completely free of charge. The advantage also gives brokers significant leverage in their agent recruiting efforts.
Using Point2’s Agent Handshake™ technology, brokers can also push listing content to all their Point2 Agent websites, eliminating the need for data re-entry, and maintaining listing presentation consistency online. The technology helps to maximize listing exposure on the Internet, featuring them on multiple Point2 Agent websites simultaneously.
Combined with Point2’s unparalleled listing syndication partner network, brokers can also use their Point2 Broker platform to automatically syndicate listings to all major real estate search sites across North America, at no cost to them or to their agents.
Point2 listing syndication partner sites include Google Base, Yahoo! Classifieds, Trulia, Oodle, LiveDeal, Propsmart and Edgeio, among others. Leads generated through Point2 partner sites are directed right to the broker or listing agent websites, with no intermediaries in between.
Availability
Point2 Broker 6.5 is now available at http://broker.point2.com.
About Point2 Technologies Inc.
Point2 Technologies provides online marketing and eBusiness software solutions for the real estate and heavy equipment industries. Leveraging Point2 proprietary and patented technology, Point2 develops and markets software solutions that enable organizations to conduct business over the Internet more easily and more profitably.
Founded in 1996, Point2 Technologies is privately held and employs a staff of 90 at its headquarters in Saskatoon, SK and its Vancouver, BC offices. More information can be obtained at www.Point2.com.
Point2® is a trademark of Point2 Technologies Inc. All other company and product names may be trademarks of the respective companies with which they are associated.
Media Relations contact:
Roger Noujeim
Public Relations Director
Toll Free: 1-888-955-7900 ext. 224 (U.S. and Canada)
Tel: 1-604-675-9393
rnoujeim@point2.com
Investor Relations:
Robert Gutek
Vice President, Finance
Toll Free: 1-866-955-7900 ext. 213 (U.S. and Canada)
Tel: 1-306-955-9736 ext. 213
rgutek@point2.com